The Alchemy of Connection
It’s time for some more obviousness, I hope. We all know that social media can help connect you with people all over the world. We’ve been railing about it for years, whether it’s Facebook, Twitter, LinkedIn, or Youtube. But we also all know that describing the people we’re connected to on Facebook as “Friends” is possibly the grossest abuse of the word. the connections made over this systems aren’t the strong kind that are forged in the fire of battle, the bloody brother-and sisterhoods brought about by shared struggles and a love for Star Trek, but rather the bonds of those people that you met that one time who seemed cool but probably wouldn’t help you move. I have good news. It is within your power to transform the second into the first, like some kind of relationship alchemist. Instead of purging the lead from your connections every six months, transform a portion of it into gold. (more…)
